ePrivacy, Cookies, Direct Marketing & GDPR

Introduction

The increasing use of technology to analyse our interest in digital products and services, the different ways in which we can be marketed and sold to, and the changing regulatory landscape in the UK and EU mean we need to keep compliant with our use of manual and digital marketing and advertising technologies.

In this Learn Live, Robert Bond (Industry Commissioner at the Data & Marketing Commission) will discuss the current issues.

What You Will Learn

This live and interactive course will cover the following:

• E-Privacy Directive and PECR
• Changes from DUA Act
• GDPR and e-privacy
• Direct Marketing
• Cookie Notices
• Harmful Choices
• Assessing compliance

Recording of live sessions: Soon after the Learn Live session has taken place you will be able to go back and access the recording - should you wish to revisit the material discussed.